Craig Hewett is a visionary entrepreneur and industry veteran with over two decades of experience shaping the digital travel landscape. As the Co-Founder of Wego, he has been instrumental in defining the company’s strategic direction and commercial success since its inception, transforming it into a leading platform across the Middle East, North Africa, and Asia Pacific.
Drawing on his extensive background with global giants like IHG and Booking Holdings, Craig combines deep industry insights with a relentless drive for innovation. He is a leader who values the power of connection—a philosophy embedded in the very name “Wego,” which symbolizes a collective mission to help people “go” and explore the world with ease.
A pioneer in travel technology, Craig is dedicated to simplifying the complex, ensuring that every traveler can discover and book their journey with confidence. His work is defined by a commitment to empowering others, leveraging cutting-edge technology to make travel more accessible, efficient, and inspiring for a global audience.
Sessions
March 13, Thursday
Venue: Innovation City Cape Town
2.10PM – 2.35PM
Search, Social & Commerce In The New Age
The ascent of social media and the rise of AI is changing the way travellers search and plan their travels. Content creation too is on steroids with AI upping the ante, and short form content is ruling the world of social. What are the trends in the highly social and mobile African market and how are travel brands adapting to these changes, with the use of AI, content and data?
Speakers:
Naomi Ekbergh, Head of Brand & Marketing, Travelstart
Enver Duminy, CEO, Cape Town Tourism
Natalia Rosa, CEO, Big Ambitions
Moderator:
Sandra Buckingham, Head of Marketing and Comms, Innovation City
