Africa has spent the last two decades leapfrogging — from landlines to mobile, from cash to mobile money, from access to acceleration. Now, the focus shifts from closing the digital divide to capturing the digital dividend.
Travel sits at the centre of this movement. With the world’s youngest, most connected population and a surge in technological adoption, Africa is no longer an emerging market; it is a growth engine redefining how the world moves, explores, and connects.
As AI reshapes discovery, booking, and experience design, the next 20 years will challenge old gatekeepers, flatten traditional funnels, and elevate what technology cannot replace: culture, context, and human connection.
The Next 20 is about how Africa will lead this shift, blending advanced technology with local insight, indigenous knowledge, and a distinctly African vision for the future of travel.












WiT is Asia’s leading digital travel media and events platform with content focused around how technology is changing travel and consumer behavior in the world’s fastest growing market. It is a fully-integrated, multi-platform content provider for Asia’s travel distribution, marketing and technology sector. It operates a daily news website, weekly e-newsletter as well as hosting several events around the world, with content that sits at the intersection of travel, technology and Asia.
Audience demographics include C-level travel industry professionals across the travel technology ecosystem which includes (online) travel agencies, hospitality, air, tours & activities, tour operators, search and content providers, destination marketing organisations, technology solutions providers and investors.
WIT is a wholly-owned subsidiary of Northstar Travel Group, the leading B-to-B information and marketing solutions company serving all segments of the travel industry including leisure/retail, corporate/business travel, business and sports meetings, incentives, and travel technology.
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